Assistant Shop Manager Assistant Shop Manager

Assistant Shop Manager

Assistant Shop Manager 

To apply please email your resume and cover letter with the job title in the email subject line to

Job Description 

As Assistant Shop Manager, you are first and foremost a strong brand ambassador for Tula. You are confident in relaying Tula’s ethos and mission and understand the importance of communicating this message to the team you manage, and the customers you serve. 

Much of your time as Assistant Shop Manager is spent on the shop floor delegating your team to ensure top notch plant care, smooth and efficient receival of deliveries, creative and smart merchandising, excellent customer service, troubleshooting, and employee management. Exhibiting excitement, paired with a strong knowledge of plants and the ability to listen and problem solve is crucial. 

Team building is an important aspect of this role and will extend to the role of staff training and scheduling. You should have an excellent ability to identify personality traits in your team in order to schedule and delegate effectively. 

As Assistant Manager you are responsible for buying, inventory and restocking of dry goods. Dry goods are defined and not limited to the following products; soil, soil amendments, planters, fertilizer, tools, grow supplies, gift products, etc. 

Your time is spent confirming merchandise inventory, analyzing sales reports, evaluating the cadence of sales, and reordering products from a wide variety of vendors. You must understand the right balance between products on the floor and overstock in storage. The shop floor should never be empty, but also not having excessive overstock as to take up too much storage space. This equation is different for every vendor and product, and calculated by learning each vendor's lead time, MOQ, and consumer buying behavior.

Your role as Assistant Shop Manager also extends to translating strategic goals and the company vision to targeted sales goals. This includes researching new products to carry in the store, decision-making on what products are and are not working. Working directly with your Shop Manager, you will collaborate on marketing and merchandising tactics and offer new ideas on how to exceed sales goals and visually merchandise products. 

Job Responsibilities 

Employee Management & Customer Service 

  • Work with customers on the shop floor, selling plants, repotting, troubleshooting plant care questions and exhibiting exceptional customer service. Lead by example for shopkeepers to follow. 
  • Assist with new hire onboarding in collaboration with your Shop Manager
  • Work with the Shop Manager to issue quarterly 1:1  touch base reviews with all shopkeepers.
  • Ensure daily shopkeeper productivity and task completion.  
  • Ensure employees follow company guidelines and expectations. Provide feedback and retrain when necessary.  

Dry Goods Buying

  • Maintain an accurate count of dry good merchandise inventory.
  • Analyze sales reports for product sales cadence in order to evaluate how much and when those products should be reordered.
  • Set alerts on when to reorder products
  • Order products with sufficient time to maintain stocked shelves. 
  • Maintain a vendor spreadsheet for best contact and ways to order products.
  • Follow budgets and communicate spending and billing needs with Tula Management.
  • Communicate with the Shop Manager on which products have been ordered, when they have been shipped, and when they will arrive. 
  • Work directly with Management to display new product launches while successfully telling the story behind them. 

Internal Development/Operations:

  • Bi-weekly meetings with the Shop Manager to report employee performance, product performance, new product, sales goals and new initiatives to drive sales and conversion for your sales team. 
  • Monthly Management meetings to discuss overall shop performance and team development initiatives. 
  • Manage storage in the office and basement; keep organized, maintain weekly inventory to delegate replenishment. 
  • Keep the back room organized and accessible for swift work (backstock and tools).
  • Recognize shop issues and assist the Shop Manager on how to properly resolve them i.e. heating, water, trash pick-up, etc. 

Shop Floor 

  • Assist Shop Manager to identify and delegate daily tasks for shopkeepers to complete in an effective and strategic fashion. 
  • Maintain visual merchandising set by Shop Manager; exhibit a keen eye for detail, quality control and re-merchandising. 
  • Identify poor sell-through products and repositioning to sell faster. Must apply creative thinking to ebbs and flows of product availability and customer demand. 
  • Ensure cleanliness of shop floor and storage areas. 


  • Oversee and assist the Shop Manager with product deliveries; receiving, pricing, and merchandising. 
  • Manage the receival of planters and dry goods; identifying space to merch/store, pricing, and sticker printing. 
  • Dry goods management - monitoring inventory levels and organization of all dry goods and planters throughout the store and in storage. 

Local Deliveries & E-commerce

  • Management of local deliveries; schedule and pack deliveries for Tula’s local service.
  • Train and oversee staff to pack local deliveries and ship ecommerce orders.
  • Assist the Shop Manager in answering ecommerce and customer service emails.


Workshop & Events

  • Assist in workshop/event programming and manage staff schedules to properly execute.
  • Available to work/assist workshops and/or events after shop hours. 


Skills & Qualifications 

  • Bachelor’s degree in Business, Management or Marketing. 
  • 2+ years of retail and leadership experience covering team development, driving sales goals, visual merchandising and strong organizational skills. 
  • 1-2 years in horticulture, hospitality or retail experience a plus.
  • Keen eye for detail and design.
  • Proven ability to generate data driven results. 
  • Self-starter, exhibiting an exceptional work ethic while taking initiative. 
  • Curious and excited about unique plants, facts and origins. 
  • Enthusiastic about working within a small business and building as a team. 
  • Act with a sense of urgency.
  • Comfortable and enthusiastic about physical labor. 
  • Ability to stand on your feet for 8 hours and lift at least 30 lbs. without assistance. 
  • Proficient in Shopify, Google Drive, Slack, Word, Excel and PowerPoint/Keynote. 
  • Valid and clean driver's license. 



  • Full time: You will be expected to work approx. 40 hours/week
  • Sunday - Thursday 9:30 - 6:30 
  • You must be available on weekends and some weekdays and nights
  • Available to work during retail black out periods and holidays like Thanksgiving, Christmas, Valentine’s Day, Mother’s Day, etc

Compensation & Benefits 

  • Salary commensurate with experience. 
  • Company contribution to medical, dental and vision.
  • Access to 401K.
  • Unlimited discretionary time off.
  • US paid holidays are recognized and Tula is closed during Memorial Day, 4th of July, Labor Day, Thanksgiving, Christmas Day, and New Year Day.
  • Career growth opportunities. 
  • Enjoy Tula’s employee discount on all plants and dry goods. 
  • Work with founders who are always open to communicate and approach daily tasks and challenges with an open mind. 

Equal Employment Opportunity Statement

Tula House is an equal opportunity employer that is committed to diversity and inclusion in the workplace. We prohibit discrimination and harassment of any kind based on race, color, sex, religion, sexual orientation, national origin, disability, genetic information, pregnancy, or any other protected characteristic as outlined by federal, state, or local laws.

This policy applies to all employment practices within our organization, including hiring, recruiting, promotion, termination, layoff, recall, leave of absence, compensation, benefits, training, and apprenticeship. Tula House makes hiring decisions based solely on qualifications, merit, and business needs at the time. 

About Tula

Welcome to Tula House, a botanical experience. We are home to those who Design For All Living Things. Educators, creators, growers, and lovers. 

Tula was founded on three principles; creativity, education and experience. We love to learn, grow and inspire and we are proud to support a team of hardworking, creative and motivated individuals who want to grow with us. Tula launched in 2016 with a 100 sq ft plant truck and we now operate out of a 1200 sq ft storefront with a dedicated arid room backed by a robust e-commerce shop. Every person who walks through Tula’s doors is treated with the utmost respect - our house is your house. Horticulture has always been about community and we intend to keep it that way while pushing the status quo in creativity, customer service and product quality. We are a family owned and operated business with an enormous heart and big ideas and believe communication, feedback loops and persistent problem solving are the ingredients to enormous success.


To apply please email your resume and cover letter with the job title in the email subject line to